Using a familiar spreadsheet UI, you can create and customize tables and fields to store your data. If not, here's a quick overview as it pertains to content management.Īirtable is a highly flexible database tool that some describe as "Google Sheets on steroids". If you're already familiar with Airtable, feel free to skip this section. Below we'll go into more detail on each of the fields that make up this base. Together this functions as a well organized content marketing pipeline that supports the On2Air blog. content brief, website link, social images) The Airtable base Hannah created to manage their blog is a doozy! But when you break it down, you'll notice it's actually fairly approachable - even for newcomers to Airtable.Īmongst other things, Hannah uses this base to: She shared a wealth of knowledge with us including exactly how she set up her Airtable base to run a successful blog. Instead of telling our own story, we wanted to go deeper, so we sat down with content marketing professional Hannah Wiginton who uses Airtable to manage the On2Air blog. Our experience leads us to believe that Airtable is one of the best tools for bloggers and content creators. It now helps us manage hundreds of ideas, dozens of posts, and multiple important fields concurrently. Over the last few months, we've customized Airtable to track content creation and distribution channels, as well as SEO keywords. We use it to track experiments, organize operations, and even manage this blog.Īs a content management tool specifically, Airtable has blown us away. Despite this outlook, one tool we consistently come back to is Airtable. For that reason, we're always on the lookout for new services that can improve our workflow. Hannah's Tips for Bloggers Airtable for BloggersĪt Whalesync, we believe strongly in the principle of using the best tool for the job.
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